Q&A with the Editor: The Technical Area, October 2024
This month at SCOUTED, we answer questions.

Dear readers,
Welcome to The Technical Area, your monthly behind-the-scenes look at our attempt to build a small media business.
This week, I asked you guys for questions on anything non-football: the industry, writing, our process, our finances, etc. I didn’t expect much response, given most are here for the football, but to my delight a handful of you responded. I started to think through my answers, began writing, then tumbled into a hole of hyperfocus and emerged a few hours later clutching almost 4000 words. Oops.
Before I get to said questions, I wanted to recap October at SCOUTED and follow up a few bits from last month’s blog.
In this month’s TTA:
- An update on our new website
- How to grow a football audience on Substack
- The costs of running a small football media business
- Advice for breaking into football writing and analytics, from an idiot
Let’s go :-)
